We are looking to recruit a Volunteer Coordinator for this year’s Indy Man Beer Con. Fancy joining the IMBC team? Full details and info on how to apply in this document >>> HERE.
To apply please email email@example.com.
Tickets for this year’s Indy Man Beer Con will be released online via this website on Tuesday 12th June 2018 at 8pm.
There will be a limited number of pre-sale tickets available from 6pm on Tuesday 12th June in-person at our IMBC 18 ticket launch events at Port Street Beer House and The Beagle in Manchester. Details on those events coming soon.
THE THIRSTY GAMES 2018
The Thirsty Games is IMBC’s competition to find the best small and upcoming breweries operating in the UK today.
From nationwide submissions we will choose the best three breweries to make up the Thirsty Games bar at IMBC 18 (4th – 7th October 2018, Victoria Baths). Each chosen brewery will pour their beer at every session at IMBC 18. You, the beerholder, will then vote on YOUR favourite brewery across the length of the festival and the brewery with the most votes will be crowned the winner of The Thirsty Games 2018.
This is the third year of The Thirsty Games. Previous Thirsty Games winners are Burning Soul, 2017, and Fivecloud Brew Co, 2016. Read about Burning Soul’s 2017 Thirsty Games experience HERE.
The entrants should be 10bbl single brew length or under in size, or a brewery operating on a cuckoo basis in the UK.
The entrants should have been producing beer for less than 24 months.
The entrants should have their beer on general sale and be duty paid.
We want to sample your A-game beers. Send your most interesting and creative output.
Send a minimum of two cans / bottles per beer entered. No more than three different beers.
The beer you send should feature at least one beer that you’d pour at IMBC 18.
All samples must reach Port Street Beer House, 39-41 Port St, Manchester M1 2EQ by 16th July 2018.
The chosen three Thirsty Games finalists will be announced on 30th July 2018.
WHAT YOU WIN
The victorious brewery of The Thirsty Games 2018 will win…
– The first allocated brewery pitch at IMBC 19 pouring their beers at each and every session rubbing shoulders with some of the best breweries in the world
– A selection of yeast, suitable from their brew length from yeast bosses and Thirsty Games sponsors Lallemand UK
– The option of a collaborative brew at one of the UK’s finest breweries
– Winners will have access to our team of beer professionals for help and advice in negotiating the UK beer industry
…And that was IMBC 17. We’ve just about brushed the IMBC cobwebs out of our hair. Each year it takes a little time to adjust to life outside of Victoria Baths. This year is no exception. We’re about back to operating at full battery so figured it was a good time to recap with a few thank yous to the people that made IMBC 17 what it was.
First up, we’d like to thank THE BEER. It’s the thing that brings us all together and some outstanding beer was brought to Victoria Baths this year. We hope that you enjoyed the offering across the long weekend – there were so many highlights, and we are believe the beer list was the strongest to date.
And what would beer be without THE BREWERS? The breweries that joined us at IMBC 17 elevated proceedings above and beyond. One of the most important things about IMBC, for us, is having the brewers on hand to chat beer – thanks to everyone from the breweries that came to Indy Man from far and near.
But what would beer be without THE DRINKERS? A massive thank you to EVERYBODY that came along to Victoria Baths. It’d just be a series of empty swimming pools full of beers without you…it would be eerie. We hope you enjoyed your time at the festival. Please do let us know if you have any feedback – we are always looking to improve, each year we hopefully get wiser as how to make things better, and it would be great to hear if you have any suggestions. You can email us with feedback HERE.
VOLUNTEERS! You are my lifeblood. Thank you to everybody that volunteered at IMBC 17. Your hard work is very much appreciated by the festival organisers, the breweries, and festival goers. We hope it was an enjoyable experience and that you got the most out of it.
STEVE HOCKETT! AKA Wonder Room Studio! Thank you for doing such a great job on designing what we looked like this year – we loved the poster, we loved the merchandise. Hope you’ll have us again next year. In the meantime, everyone get Steve to do them stuff! He draws good! Whilst we’re on a visual tip, thank you Pascal Nichols for designing the Thirsty Games trophy this year!
PATRICK CAVANAGH! Do you hear me! Massive thanks to Patrick for designing the app for IMBC single handed. It is our very first app and Patrick went above and beyond to make sure it was geared towards the wants and needs of IMBC goers – so we hope you enjoyed it. Patrick was a pleasure to work with and made our job, of updating beer lists, a lot easier (and more fun!) than it has been in the past.
COLLABORATORS! Thank you all the breweries that we collaborated with on beers for IMBC 17 ~ Fourpure, Dry & Bitter, Six Degrees North, Brew By Numbers, Track, and Partizan. Some tasty drops were yielded.
FRINGE PLAYERS! Thank you to all the bars across Manchester that put on great events during IMBC. If you’d like to get involved with the IMBC fringe next year just drop us a message!
IMBC 17 was kindly supported by our SPONSORS. This year the room sponsors really made their spaces their own and they were a pleasure to work with – seriously, I didn’t have to tell them to tidy their rooms once. Eternal thanks! A quick word on each…
FOURPURE – Room 1 – You literally brought a box of tricks to IMBC in the shape of your custom built bar! Now you’re done with it, can I put it in my garden with a never-ending tap of Juicebox attached? A thousand thank yous for bringing so much colour to the first pool.
CLOUDWATER – Room 2 – For their second year as sponsor of the middle baths at IMBC (there’s a pool under the floor, believe) Cloudwater did a great job. Outside of the beer, Cloudwater’s grime megamix soundtrack was a highlight on Saturday evening. Thank you for bringing your friends Forest & Main to the festival too – so much fond feedback on their beer across the board!
SIREN – Room 3 – our collective tongues were a-wagging when we first clapped eyes on Siren’s insane beer list for IMBC 17. They pulled out ALL the stops to make party room (Room 3) their very own for the duration – never a dull moment. Awesome show, great job!
BUXTON – Green Room – Wowee zowee. We could never have anticipated in the early years of IMBC that the Green Room would one day become an ice cream parlour. And not just any ice cream parlour…a BEER ice cream parlour. Buxton blew us away this year, and YOU by all accounts. Flawless victory.
LERVIG – Turkish Baths – When I first stepped inside Lervig’s Turkish Baths I actually gasped. They transformed the space with their artwork and then continued the sensory assault with an immaculate beer list. It was a delight to house Lervig for their first year as IMBC sponsor – consistently one of the most exciting breweries out there.
BEAVERTOWN – Pineapple Room – Team Beaver assumed their ultimate form once more this IMBC with a sprawling beer list full of rarities and new favourites. As always they made their chosen space their very own with Beavertown artwork galore, and disco feels-a-many. Beavertown proved their reach when they opened the floodgates to accepting pineapples in exchange for mystery B-town gifts…you might say they received a few.
NORTHERN MONK – Food Village – custodians of our outdoor arena, Northern Monk, ruled with an iron fist (bump) at IMBC 17. It was Patrons Project overload in their tent as they wheeled out hit after hit from the Northern Monk stable. This Leeds lot are no stranger at hosting a party (HELLO Dark City, we are excited) so it was great to have them in the mix as room sponsor again this year.
WILD BEER – Food Village – lastly, but not leastly, those cheese wheel wielding wild beer enthusiasts, WILD BEER, transformed their food village tent into a chesterfield-rich enclave of sophistication. A civilised escape from the madding crowds…until you realised that when the lights went down, this crowd got pretty madding too. Thank you Wild Beer for bringing the party, and the oh so many loved beers to IMBC 17.
I could go on.
So I will.
Thank you to those SPONSORS that supported IMBC 17 across the festival. Namely…
BEER MERCHANTS – IMBC Glass Sponsors – you did a tip-top job of carrying beer throughout IMBC 17…both in glass form, and in your Beer Merchants on site bottle shop. Much appreciated!
SIMPLY HOPS – Official Brewer Mother and T-Shirt Supporter – thank you for looking after the talent (brewers) with your top secret brewers lounge, and for making us look snazzy with our IMBC t-shirts.
KEGSTAR – Official Keg Partner – I have a dream that one day all breweries will use Kegstar’s eco-friendly and super efficient service, and you know what, a good many are doing it. Thank you Kegstar for the support.
LALLEMAND – Thirsty Games supporter – Yeast unit Lallemand continued to support The Thirsty Games, our competition to find the best up and coming breweries, at IMBC 17 for the second year. We are really pleased to work with Lallemand and to experience their passion for great beer firsthand!
BEER ADVENTURES – Beer Mat supporter – It was a pleasure to work with Beer Adventures as they launched their beer city guide app, we wish them the best of luck in the future – and hope you use the Beer Adventures app to guide you on your beer-y way.
TELCOM – App and Wifi Supporter – the connection was strong with this one at IMBC 17. They boosted the signal at Victoria Baths so much that I thought my phone was plugged directly into the main vein. You can help me check my twitter anytime, Telcom!
And a rip-roaring thanks goes to…
VICTORIA BATHS. It’s such a joy holding an event in such a brilliant building that is run by excellent people. Thank you once more for accommodating IMBC in such a facilitating fashion, big love Martin and co. You do a fine, fine job.
Lastly, THANK YOU to all the food vendors (Blawd, Karkli, Holy Crab, Pollen, In Truffle We Trust, Honest Crust, Nasi Lemak, Al Pastor Paul, Patty Smith’s, Dim Sum Su, Chaat Cart, Great North Pie), non-beer pourers (Idle Hands, Square Root, Hogan’s Cider, Three Rivers Gin, water), DJs (Pica~Sounds, SMS, Swing Ting, Dance Lady Dance, Jeff O’Toole, Aficionado), musical acts (Wizard King, Elle Mary and the Bad Men, Secret Admirer, Wedding, Super Mario), speakers and tasting-leaders (too many to list but you know who you are!), and entertainers. IMBC is always so much more than a beer festival to us, and you all helped to complete the party. Big thank yous to everyone that worked with us on IMBC and helped us to deliver the festival this year. Special thanks to Will from Cave Direct who is a great forklift truck driver, FACT.
To anyone we forgot to thank, we’re sorry! This thing got a bit long…and no wonder. Lot of thankings to dish out, eternally grateful to all!
See you next year!
Firstly, congratulations on winning The Thirsty Games! How was your experience at IMBC 17?
Cheers man, yeah we had an absolute blast. Everyone has always told us how awesome Indy Man is, we always planned to go but always tried getting tickets too late. To go for the first time taking our beer along was epic and it did not disappoint! From the general vibe, to everyone is there to have a great time, the setting is such a great building, to the ridiculously high standard of beer made us feel very honoured to be pouring there.
So we brought along…
Belgian IPA which is a personal favourite of ours. It’s brewed with Summit, Chinook and Citra then fermented cool with a Belgian yeast. It just works really well with the citrus hops giving it a real depth of flavour.
Yeah the interaction was great, lots of people would come up intrigued so we would tell them what its all about get them to taste all the beers and buy their favourite.
We sell our beer to many local pubs and bars including the Wolf, 1000 Trades, Wellington, Post Office Vaults, Clink, Cotteridge Wines, Wildcat Tap, Cherry Reds.
At the moment mostly in bars in and around Birmingham. We have just started selling on Eebria trade so we should start getting kegs further afield . We have done some bottle runs which can be found in local bottle shops such as Cotteridge Wines, Connellys Wines and Clink (although limited stock at the moment). We were chatting to the canning guys We Can at Indy Man so this is an option we’d definitely like to explore so watch this space!
Thanks Burning Soul!
IMBC 17 is a goner! Luckily we had Jody Hartley down to photograph it. Here are some choice visuals! Enjoy!
We caught up with Jonny Quirk of Beer Adventures to find out what’s happening in the exciting world of Beer Adventures, our beer mat sponsor for IMBC 17. Feast on this…
Hello Jonny! Can you tell us a little about what Beer Adventures is?
Beer Adventures is a brand new iOS and Android app which lets you take ‘app guided’ beer tours in loads of cities around the world. You can use one phone to get around town with a friend/partner or use multiple phones at the same time to compete with friends to be the best local beer expert on the day.
We spend loads of time curating tours all over the globe, researching the very best bars and brewtaps and aim to highlight places that are not the most obvious and easy to find. For instance you could use Beer Adventures in Singapore right now and be sipping some damn fine craft beer in a matter of minutes, before being lead to a number of great brewpubs and bars that are off the radar.
We’ve launched in 25 cities and will be adding new countries, cities and routes every week – including pairing beer with food, culture and sightseeing so that you get a genuine experience of the city you’re hanging out in. We design the tours to pass as many landmarks as possible so as you get to see the city too. You could be walking from bar to brewtap and may just pass by the Empire State Building or Rome Colosseum en route!
Our app also tests your beer and local city knowledge through pop-up questions, has great info on each venue you’re taken to so you know how it fits into the city and it’s history, plus we also offer a number of discounts and special offers in some of the bars we use.
Overall we’ve deliberately created something that is easy to use, is available whenever you need it and makes discovering and exploring a new city beer scene as fun as possible.
The global beer industry is so exciting right now and like food, it’s the perfect thing to travel for. We’ve all been on organised walking tours that are expensive and take a big chunk out of your day, whereas our app pretty much provides you with the same service and you can use it whenever and wherever you want.
We’re something to be used close to home when wanting to take a day out somewhere new (for instance travelling from Manchester to Liverpool or Leeds for a day trip) or when travelling the world and needing to tap into the authentic beer scene wherever you are.
Once you’ve signed up to our app, you can choose any city in the world for free on us so as you can give it a spin and see what it’s like, then further cities cost less than the price of a decent pint. Once you own a city it’s yours, plus any new tours we create for that city will be yours for free then too.
We’re also running a special competition to the end of Indy Man weekend with everyone who downloads and signs up to our app (plus likes our Beer Adventures App Facebook page) given the chance to win a £100 voucher from our friends at Hoptimism so here’s hoping there’s some good signal at Victoria Baths this year! (Ed: There is. Telcom done boosted our wifi!)
Who will you be making a beeline for at IMBC 17?
After still riding the high of BeaverX I’ll be found no doubt with either a sour or stout in hand. If the truth be known I try not to go with too many expectations of ‘must-drinks’ to beer festivals anymore. I just really want to enjoy a bit of everything that’s new and discover something a bit different whilst catching up with friends. Saying that there is definitely a chance I’ll be seen near Lervig, Burning Sky, Dugges, Buxton and Cloudwater’s beer! I’m also looking forward to some of Nasi Lemak’s Malaysian street food, which should go pretty well with some darker ales.
What else have Beer Adventures got in the pipeline this year?
Well we have some really exciting city launches happening in October and November with Scandinavia and South America coming online, plus new behind the scenes partner tours with famous breweries in various cities across the UK and Europe.
We’re also going to be working with a lot of UK beer weeks next year to put on some special events so we’re hard at work planning these already.
Overall we want to live up to our name and not just create average, well known city routes for people. We’ll be putting in the deep research to build tours like our new ‘Epic NYC’ one where you hit 10 beer places in one day and need to whizz around the city however you want (plane, train, automobile???) – we’ll keep shining a light on the underground and offbeat places that beer fans need to get to!
Lastly, have you got any recommendations of where visitors to Manchester should head pre-IMBC and post-IMBC?
I’m a massive fan of casual places that require minimal effort to head to at the moment. So GRUB by Piccadilly is great as there’s awesome beer and food every weekend. Cloudwater Barrel store is also high on my go-to list and Bundobust and COMMON are always solid for beer and food.
If anyone has a bit of extra time when visiting the city (or takes a wrong turn out of Victoria Baths…) then I’d always recommend hitting the suburbs for a few. Heaton Chapel train station has Heaton Hops and Bottle within about 10 minutes walk of each other and they’re always a good choice with some of the best beers in Greater Manchester on-tap.
If you are looking for inspiration around Indy Man then we have 3 tours on the Manchester section of our Beer Adventures app all ready to go for free – there’s also an IMBC festival special tour that’ll take you to 6 great places in town so I welcome everyone to give it a spin and see what you think – you can download it HERE.
Check out Beer Adventures’ IMBC 17 tour on Facebook HERE and follow them via the following mediums…
IMBC 17 / 28th September – 1st October 2017 / Victoria Baths, Manchester
Tickets still available for Thursday and Sunday sessions!